Developing Protocols For Patient-Centricity
The only sure way to ensure that sponsors can ensure their clinical trial protocols are truly patient-centric is to design that focus into the protocol from the start, using a protocol optimization method such as Pro-ficiency’s Pro-Active Protocol solution.
Michael Lang brings more than 25 years of healthcare experience to Pro-ficiency, including 20 years of senior leadership. While scaling, delivering revenue growth and managing change have been hallmarks of his career, Michael is most proud of the impact his high-integrity approach has had on patients. Ultimately, his commercial operations were focused on achieving excellence by developing an intimate understanding of his client’s needs rather than quota which ultimately benefited the patient. As he leads Pro-ficiency through their most recent growth and expansion strategy, the “client-centric” approach is already evident in the high-quality experience clients receive.
